History juices in the USSR

• History of juice in the USSR

In 1936, the people's commissar of food industry, Anastas Mikoyan, the Soviet Union and the People's Commissariat a few specialists left for the United States in order to examine the achievements of American colleagues and learn from the experience. Ambassadors have provided a large sum in the currency and European costumes instead Frenchie. Mikoyan and his colleagues two months traveled around the United States, exploring the mass production of hamburgers for "Hamburger", delving into the intricacies of preparing the condensed milk and sauces for salads.

History juices in the USSR

Anastas Ivanovich drew attention to the habit of Americans to drink orange juice in the morning. And kindled a desire to make the juice a truly national product for Soviet citizens. The engaged and on arrival home.

Course Guide on the national "sokozatsiyu" approved, but there was one problem. Acute shortage of oranges. African countries had not yet embarked on the socialist path and swap barter for weapons and oranges tractors was not possible. Replacement was found quickly - tomatoes. Tomatoes was full.

History juices in the USSR

Spill juice became famous in the three-liter jar with unpretentious label. Actually, for the sake of the many juice cans and bought - for home canning. Meanwhile, by today's standards it was a very high quality of the drink. Juice produced only by direct extraction, no chemical additives and concentrates.

History juices in the USSR

The range has expanded in the early 60's. In the country there are many new fruktopererabatyvayuschih plants, and to the mid-70 according to GOST already produced cherry, grape, cranberry, apple, pomegranate, pear, plum and cherry juice even. There was also a new packaging - a bottle of 0, 7 liters.

History juices in the USSR

We could have a drink and one cup. To this end, should go to the pavilion "juice-water" or in a special section at the grocery store. And during the Moscow Olympics citizens acquainted with the convenient packaging of 200 grams. In Finland, they have bought a huge number of packages tetrapakovskih with a straw.

History juices in the USSR History juices in the USSR

Built juice industry collapsed with the collapse of the Union. Because gardening has been developed mainly in Moldova and Ukraine, Russia was virtually no raw materials. And Krasnodar gardens were neglect. Plants have lost the means of production and closed. So the country has turned into a market, and domestic counters surged cheap imported juices, divorced from powders.

History juices in the USSR